Business planning - Promotion.
Speaker: Westpac's Davidson Institute
Duration: 2.58 minutes
The “Business planning” webinar series sets out a process to create comprehensive, usable business plans to help your business thrive. A key element of that plan is how the business will communicate with its customers and potential customers and promote its products and services.
The series consists of:
- Strategic planning
- Understanding the operating environment
- 7P’s of planning
Each module is stand alone and they can be viewed in any order.