Business planning - Price.
Speaker: Westpac's Davidson Institute
Duration: 3.59 minutes
The “Business planning” webinar series sets out a process to create comprehensive, usable business plans to help your business thrive. For a business to continue to be profitable it needs to price its product in a way that will not only cover costs but be attractive to customers too. A business’s pricing strategy is a key part of business planning.
The series consists of:
- Strategic planning
- Understanding the operating environment
- 7P’s of planning